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1 prime-time audience
Реклама: аудитория пикового времени -
2 prime time
1) рекл., СМИ прайм-тайм, пиковое время (период времени в течение суток, когда телевизионная аудитория достигает максимума; эфирное время, когда реклама наиболее эффективна, на телевидении таким временем считается период с 19.00 по 23.00)prime-time audience — аудитория прайм-тайм, пиковая аудитория
What is the percentage of elderly people in prime time television commercials compared to the percentage of elderly in the U.S. population? — Каков процент пожилых людей в рекламной аудитории прайм-тайма, по сравнению с количеством пожилых людей в США?
Syn:2) торг. прайм-тайм*, пиковое время* (время, когда наблюдается наибольший наплыв покупателей)prime time shopping hours on the Internet are from 9 pm to 11 pm — пиковое время торговли по Интернету — с 9 до 11 вечера
Is the shop ready for prime-time trade? — Готов ли магазин к торговле в часы наибольшего наплыва посетителей ?
* * *период дня, когда, как предполагается, радио и телевидение привлекают наиболее широкую аудиторию; передаваемые в этот период рекламные сообщения оплачиваются по самой высокой ставке
См. также в других словарях:
prime-time — ˈprime time adjective [only before a noun] MARKETING relating to the time in the evening when most people are watching television, and the cost of advertising is at its most expensive: • The three major networks combined share of the prime time… … Financial and business terms
prime time — ▪ I. prime time prime time ➔ time [m0] ▪ II. prime time ˈprime time adjective [only before a noun] MARKETING relating to the time in the evening when most people are watching television, and the cost of advertising is at its most expensive … Financial and business terms
Prime time — or primetime is the block of programming on television during the middle of the evening. Definition In North America, television networks feed their prime time programming in two blocks: one for the Eastern, Central, and Mountain time zones, and… … Wikipedia
prime time — ► NOUN ▪ the time at which a radio or television audience is expected to be greatest … English terms dictionary
prime time — prime′ time′ n. sbz the hours, generally between 7 and 11 p.m., considered to have the largest television audience of the day • Etymology: 1955–60 … From formal English to slang
prime time — ☆ prime time n. Radio TV the hours when the largest audience is regularly available; esp., the evening hours … English World dictionary
prime time — noun the hours between 7 and 11 p.m. when the largest tv audience is available (Freq. 1) • Hypernyms: ↑clock time, ↑time * * * noun 1. : the evening period generally from 7 to 11 p.m. during which television has its largest number of viewers ;… … Useful english dictionary
Prime time cartoon — Before The Flintstones While The Flintstones (originally running on ABC from September 30, 1960 – April 1, 1966) is generally considered the first cartoon to air in prime time, it was preceded by CBS Cartoon Theater , which aired reruns of… … Wikipedia
prime time — noun Date: 1958 1. the time period when the television or radio audience is the largest; also television shows shown in prime time 2. the choicest or busiest time 3. big time 2 < a pitcher not yet ready for prime time > • prime time adjective … New Collegiate Dictionary
prime time — noun the time at which a radio or television audience is expected to be greatest … English new terms dictionary
prime time — Radio and Television. the hours, generally between 8 and 11 P.M., usually having the largest audience of the day. [1955 60] * * * … Universalium